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CINDY POLO
FLORIDA HOUSE DISTRICT 103

In collaboration with the Florida House Victory Campaign, Turn Florida Blue, we wrote, produced, and distributed a series of political ads to increase awareness and buzz around Democratic Candidates and bolster their ratings in the polls. Cindy Polo was one such candidate.

 

For the Florida House Victory Campaign, Cindy Polo wanted to address an issue specific to her district: mine blasting. While most candidates focused on COVID-19, economic hardships, unemployment, education, and the environment, Cindy Polo opted to pursue this route to speak to a distinct voter segment. By addressing local business owners and homeowners affected by mine blasting, she expanded her base and increased awareness around her campaign.

 

We distributed this campaign using advanced SEO tactics and ad spend to boost searchability and viewership.

ORGANIC RESULTS
VIEWS: 6,206 in 30 Days
DEMOGRAPHIC: 48% of Views Between Ages 18-34
GENDER: 70% Male | 30% Female
ADVERTISING RESULTS
BUDGET: $1,540
IMPRESSIONS: 149,270
VIEWS: 133,066
INTERACTION RATE: 89.14%
COST PER VIEW: $0.01
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