A web-based instructional video series for amateur photographers.

What could be cooler than being commissioned by Polaroid to film an entire set of instructional videos on how to create stellar media content?

For the pilot, the C&I crew ventured out to the Bahamas to shoot this short instructional piece on iPhone photography (featured left). We opened up our bag of tricks here, with everything from subtle motion graphics to drone work, to create a beautiful and attention grabbing video.

Our work paid off! Following the success of the pilot episode, Polaroid asked us to write and produce a massive series to teach amateur and professional photographers how to create the most stunning shots using their iPhones. Check it out!

The Polaroid University series was a landmark project for our team, combining educational content with cinematic production value. C&I Studios handled every phase of the process, from writing episode scripts and scouting locations to filming and delivering fully edited episodes ready for distribution. The pilot shoot in the Bahamas set the visual standard for the entire series, incorporating drone footage, motion graphics, and carefully planned sequences that made each lesson both informative and visually engaging. Working with a legacy brand like Polaroid reinforced the importance of maintaining high production standards while keeping content approachable for a wide audience. This project is a strong example of how our video production team adapts to the specific goals of each client. See how we approach other branded content projects in our portfolio.