Polaroid University

A web-based instructional video series for amateur photographers.

What could be cooler than being commissioned by Polaroid to film an entire set of instructional videos on how to create stellar media content?

For the pilot, the C&I crew ventured out to the Bahamas to shoot this short instructional piece on iPhone photography (featured left). We opened up our bag of tricks here, with everything from subtle motion graphics to drone work, to create a beautiful and attention grabbing video.

Our work paid off! Following the success of the pilot episode, Polaroid asked us to write and produce a massive series to teach amateur and professional photographers how to create the most stunning shots using their iPhones. Check it out!