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What is C&I?

09/02/2016
#COMMUNITY, #INSIGHTS

So what is C&I?

C&I is a combination of fresh, incredible ideas, the perfect team—who fears no project or deadline, and a little bit of magic.

It is tough to describe what C&I means to us, because it’s more than a company. Being able to help business owners and corporations accomplish a marketing goal through storytelling is an incredible feeling, and we are addicted to seeing these campaigns work.

What we do is hard to replicate. You can’t hire an internal marketing team and achieve the same goal. We have the outside view, the outside opinion, the fresh perspective. We are thinking not only about our clients, but how our clients can be successful every single day. What we do at C&I is more than just a job to us. We were made to create, and we bring that passion to every single project that we work on. We package our creativity with compelling research and statistics to accomplish any goal.

The secret sauce of our company is its people. A team of selfless workaholics that aren’t satisfied with just being good. When we step up to the plate with every client, we never want a base hit, we want to throw our bat on the ground and watch the ball fly into the stands. We aren’t the middlemen, either. We are the men, we are the women, and we know how to take an idea straight out of thin air and technically execute it right in front of you.

We aren’t creatives, we are professionals. Creatives need to be inspired to take action. Professionals are so good, that they need to no inspiration to act.

These words have only tried to scratch the surface of what C&I is. Watch this video, and you’ll see what we mean.

White What is C&I with barcode above it on a red background

History Matters | Clarence Thomas

The Legacy of Clarence Thomas

by Carrie Allgaier

Clarence Thomas is the second African-American in history to serve on the United States Supreme Court. He is well known throughout the world for standing firm in what he believes and making the path to success for blacks a far more accessible in our country.

Carrie Allgaier is makes most of the event decisions for her company The Restaurant People, so we figured she was more than perfect to narrate this episode of History Matters.

History Matters | Barack Obama

Making History with Barack Obama

by Angela Brown

In 2008, Barack Obama became the first African-American president to be elected president of the United States. He made more than history. He resurrected the hope within blacks in America for a much brighter and more unified future.

Angela Brown principal of Dillard Elementary narrates this installment of our mini series. Born in Honolulu, Barack Obama attended Columbia University and later represented the 13th District in the Illinois Senate from 1997 to 2004. He was elected president in 2009 and re-elected in 2012 for his second term.

History Matters | Harriet Tubman

The Selfless Life of Harriet Tubman

by Abbie Cessna

Abbie Cessna does more around the studio than just sit behind a computer and juggle numbers all day. We asked her to narrate this History Matters episode on Harriet Tubman.

Harriet Tubman was one of the most influential women in history. Her actions led to drastic changes in millions of African American lives. She was an abolitionist, a humanitarian, and a Union spy during the Civil War. Born into slavery, Tubman escaped and subsequently aided in the escape of over seventy slaves using the backbone of what came to be known as the Underground Railroad.

History Matters | Sojourner Truth

The Life and Legacy of Sojourner Truth

by Dr. April Patterson

History Matters is an effort we began on February 2015 in order to remember those folks in history that changed our society and cultures forever. Given we began during Black History month, we thought we would begin by paying our respects to the African Americans that helped propel the bounds of racial equality in the United States.

The series will continue throughout the year in hopes of continuing to honor these monumental figures of history. This episode, Dr. April Patterson teaches us about Sojourner Truth.