If you’re looking for a way to really engage your audience at your next in-person event, then you’re in the right place! We’ve come up with 20 unique ways to add motion graphics into your in-person event in order to really keep your audience’s attention and encourage them to interact with your event even more!
The benefits of using motion graphics are that they can really add an extra layer of engagement and excitement to your event, while also providing a way for you to direct your audience’s attention to specific areas that you want them to see. Not to mention, motion graphics are also a great way to add some extra personality and flair to your event!
How Can I Incorporate Motion Graphics Into My In-Person Event?
There are all sorts of ways that you can use motion graphics at in-person events. If you’re looking to add a little extra visual interest or excitement, motion graphics can be a great way to do it.
Here are 20 different ideas to get you started:
-
Use motion graphics as a backdrop for your stage.
This can help set the mood and tone for your event and make it more visually interesting. Backgrounds grab attentions during the event, can signify cues for the speakers on stage as well as the audience, and can be customized to fit the theme of your event.
-
Project motion graphics onto surfaces throughout your event space.
This can be a great way to add some extra visual interest and excitement. Having graphics throughout your event space creates a constant theme for your audience as they move throughout the space.
-
Use motion graphics in your event branding and on your event website’s landing page.
This can help you create a more consistent and recognizable brand for your event and really draw your audience in to make a purchase of the event’s tickets and any bonus purchases they can make; such as lodging, meals, and swag.
This can help promote your event and generate excitement leading up to it. This can also help you reach a wider audience and get people talking about your event before it even happens! Utilizing motion graphics in your social media posts can also help you create a more cohesive brand identity for your event.
-
Make motion graphics available for download on your website.
This can allow people to use them to promote your event on their own social media channels. This can also help you generate excitement and build hype for your event in the weeks and months leading up to it.
-
Use motion graphics in your email marketing.
This can help you create more visually interesting and engaging emails to promote your event. It will help you really grab people’s attention and get them excited about your event. Utilizing motion graphics in your email marketing campaign can also help you create a more cohesive brand identity for your event.
-
Create motion graphics for use in your event marketing materials.
This can help make your event brochures, posters, and other materials more eye-catching and can help you make a big impact and really stand out from the competition. Utilizing motion graphics in your event marketing materials can also help you create a more cohesive brand identity for your event.
-
Use motion graphics in your event website design.
By using them on more than just your landing page, motion graphics can make your event website more visually appealing. It can also help you guide people’s attention to specific areas of your website that you want them to see.
-
Create motion graphics for use in your PowerPoint presentations.
This can help you add some extra visual interest to your presentations. Let’s face it, most slide shows are dull and boring. But by using motion graphics, you can really add some excitement and engage your audience. Utilizing motion graphics in your PowerPoint presentations can also help you create a more cohesive brand identity for your event.
-
Use motion graphics in your video marketing.
This can help you create more visually interesting and engaging videos to promote your event. It can also help you reach a wider audience and get people talking about your event before it even happens! Utilizing motion graphics in your video marketing campaign can also help you create a more cohesive brand identity for your event.
-
Add motion graphics to your event photos.
This can help you create more unique and visually appealing event photos. Not only will people recognize your brand immediately online, but they’ll also be able to see the fun and excitement that your event offers. Utilizing motion graphics in your event photos can also help you create a more cohesive brand identity for your event.
-
Use motion graphics to create an animated event logo.
This can help you create a more recognizable and memorable event logo for easy brand recognition. Plus, it’ll make your event look more professional and put together. Utilizing motion graphics in your event logo can also help you create a more cohesive brand identity for your event.
-
Create motion graphics for use on your event signage.
This can help make your event signage more eye-catching and readable. Utilizing motion graphics in your event signage can also help you create a more cohesive brand identity for your event.
-
Use motion graphics to create an animated event ticket.
This can help you make your event tickets more visually appealing and engaging. It will also help you really grab people’s attention and get them excited about your event. Utilizing motion graphics in your event tickets can also help you create a more cohesive brand identity for your event.
-
Add motion graphics to your post-event materials.
This can help you create more visually interesting and engaging post-event emails, social media posts, and other materials. It can also help you keep people talking about your event long after it’s over. Utilizing motion graphics in your post-event materials can also help you create a more cohesive brand identity for your event.
-
Use motion graphics in your event app.
This can help you create a more visually appealing and engaging event app. Utilizing motion graphics in your event app can also help you create a more cohesive brand identity for your event.
-
Create motion graphics for use on your event website’s livestream.
This can help you add some extra visual interest to your event’s livestream. Utilizing motion graphics in your event livestream can also help you create a more cohesive brand identity for your event.
-
Use motion graphics in your event’s post-event survey.
This can help you create a more visually engaging and interesting survey. People will want to engage with it if it’s visually appealing, and you’ll be able to collect more data as a result. Utilizing motion graphics in your post-event survey can also help you create a more cohesive brand identity for your event.
-
Add motion graphics to your event’s thank you pages.
This can help you create more visually appealing and memorable thank you pages. Utilizing motion graphics in your event thank you pages can also help you create a more cohesive brand identity for your event.
-
Use motion graphics to create an e-vite for your event.
This can help you make your event invitations more visually appealing and engaging. Utilizing motion graphics in your event invitations can also help you create a more cohesive brand identity for your event and future events! If someone enjoyed your previous event and can recognize the same brand for your next event, they’re much more likely to purchase a ticket!
Motion graphics are a great way to add some extra visual interest and engagement to your in-person event. There are many different ways you can use motion graphics, so get creative and see what works best for you and your event.
How Can I Create Motion Graphics?
Now that you have a few ideas of where you should be using motion graphics before, during, and after your in-person event. Let’s talk about how you can create them.
Creating motion graphics can be a daunting task if you’re not a designer or motion graphics artist. However, there are now many different software options that make creating motion graphics more accessible to everyone.
Here are a few popular software options:
- Adobe After Effects
- Apple Motion
- Cinema 4D
- Blender
- Autodesk Maya
If you’re not a motion graphics artist or designer, don’t worry! You can always hire a company, like C&I Studios to create your motion graphics! We specialize in animation, graphic design, and much more!
You can see our portfolio here. We’ve worked with many high profile companies to create content like 3D Product Animation. We’ve also helped companies livestream their events and produce event videos.
Final Thoughts
Now that you know how motion graphics can be used at in-person events and how to create them, it’s time to start planning your own for your next in-person event. By doing so, you’re guaranteeing that your audience will stay engaged with the content and recognize your brand easily throughout the event as well as after the event is long over! If you need any help, our team at C&I Studios is always ready to help!