Maria McLaughlin
Maria McLaughlin Supreme Court Justice Campaign
We were hired by 76 Words, a renowned political media strategy firm, to produce a powerful two-part video series for Maria McLaughlin’s campaign for Supreme Court Justice — designed to engage and inspire voters. The first video would include a heartfelt testimonial-style piece featuring a diverse group of supporters sharing why they believe in Maria’s vision and leadership. The second video, a direct-to-camera, personal message from Maria McLaughlin, where she shares her motivations, values, and plans — putting her passion and commitment front and center.
Maria McLaughlin Supreme Court Justice Campaign
We were hired by 76 Words, a renowned political media strategy firm, to produce a powerful two-part video series for Maria McLaughlin’s campaign for Supreme Court Justice — designed to engage and inspire voters. The first video would include a heartfelt testimonial-style piece featuring a diverse group of supporters sharing why they believe in Maria’s vision and leadership. The second video, a direct-to-camera, personal message from Maria McLaughlin, where she shares her motivations, values, and plans — putting her passion and commitment front and center.
Comprehensive Video Production Process
We executed a full-service, on-location shoot with a professional multi-camera setup, ensuring both dynamic, engaging visuals and crystal-clear audio. Our crew managed everything from lighting and sound design to directing talent, capturing a range of powerful moments — from intimate testimonials to Maria’s candid, heartfelt delivery.
We collaborated closely with 76 Words and the campaign team to develop a compelling narrative. This included crafting persuasive messaging, selecting on-brand visual styles, and coordinating a diverse lineup of authentic, passionate supporters to appear on camera. Every detail was designed to ensure the videos aligned seamlessly with the campaign’s broader strategy.
