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Black and white of young man holding a surfboard on a footpath by a beach posing for a camera and looking offsides

Ivivva x Lululemon
Mini Summer Lookbook

We shot this Mini Look-book on Balboa Pier, Balboa Beach for Lululemon Athletica and Ivivva Athletica.

 

While both of these brands are awesome for any style, season, or location, we wanted to compile a look that really shows off that SOCAL lifestyle.

 

We were psyched to be able to add in a SOCAL ‘native’, Infinity Surfboards based right in Dana Point, CA to the shoot to really help capture that reality.

Young man carrying a surfboard on a beach at dusk
Young man holding a surfboard on a beach looking out on the beach
Young man next to a surfboard on a beach posing for the camera looking offsides on a footpath
View from behind of young surfer next to surfboard
Young man next to a surfboard on a beach posing for the camera looking offsides on a footpath
Young man with back to camera next to a surfboard looking out over the beach
Young man smiling holding a large ice cone by an ice cream store
Girl on a beach carrying a surfboard at dusk looking off to the side and smiling for camera
Girl on a skateboard on a footpath by a parking lot posing for the camera
Girl holding a skateboard standing on a footpath by a beach smiling and posing for the camera looking off sides
Girl on a skateboard on a footpath by a beach
Side profile of a girl holding a skateboard on a footpath by a beach
Girl holding a skateboard standing on a footpath by a beach smiling and posing for the camera looking off sides
Girl on a skateboard on a footpath by a beach
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
Copyright C&i Studios
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