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What makes a good DP

What makes a good DP

Every role in a production crew is important to the success of a project, but none more so than the director of photography. The DP is responsible for ensuring that the images captured on film are faithful to the director’s vision and are aesthetically pleasing. And whether you're creating videos for your marketing campaign or shooting a television show to boost your brand recognition, you want to make sure that you have the best DP for the job!
Things that most people forget when producing a video shoot

Things that most people forget when producing a video shoot

Producing a video, no matter what kind, can be a large and stressful project. From scripting to storyboarding to filming to editing, there are a lot of moving parts that have to come together to create a cohesive and entertaining final product. But, video is one of the strongest marketing strategies around in today's technological world.
Best Practices When Shooting for YouTube

Best Practices When Shooting for YouTube

YouTube has become one of the most popular platforms for sharing videos, and it's no wonder why: it's easy to use, and it's free. But just because YouTube is easy to use doesn't mean that anyone can produce a great video. It takes some planning and effort to create a video that will capture an audience's attention and keep them engaged.
Livestream do’s and don’ts

Livestream do’s and don’ts

One of the great things about livestreaming is that it's relatively easy to get started. All you need is a camera, an internet connection, and something to livestream to (like Facebook Live or YouTube).
What makes a good Gaffer

What makes a good Gaffer

Having the right crew for your video production is absolutely crucial. And while every member of the crew is important, the gaffer is perhaps the most crucial. After all, they are responsible for lighting the set, which can make or break a production.
TikTok Best Practices for Brands

TikTok Best Practices for Brands

There's no doubt that TikTok  is one of the hottest social media platforms right now. With over 1 billion active users worldwide, it's a great place for brands to reach a large, engaged audience. It's also a great place to show off your brand's story and express creativity while improving the visibility of your brand and sales.
Longform is the Future: How Longform Content is taking over

Longform is the Future: How Longform Content is taking over

Longform content is becoming increasingly popular online as people seek out more in-depth and comprehensive information. This trend is being driven by the proliferation of mobile devices and the increasing demand for quality content.
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