Visual Storytelling Transcends Media
Tattoos are one of the most unique forms of storytelling. They’re abstract, vague, extremely direct, and deeply personal. They tell of moments passed and those we yearn to bring to life.
Each time someone adds a tattoo to their body, they’re adding a new chapter to their story. But the really cool thing is that the story isn’t linear like we’re accustomed to. It’s cyclical. It can be read in any direction. Front to back; side to side; top to bottom; and on and on. And with each reading, the message evolves…
The first tattoo that someone gets inked on their body is not always going to be the start to their tale, nor is the last tattoo the ending.
Tattoos are stories you can read to your own beat. And that’s how we hope you will treat Crew Call on April 18th. We hope you will make it your own and move at your own pace. We hope you will use your art to transform someone else’s tattoos into your own story.
About The Artist | Jaquelyn Puma
When we were searching for talent for this promotion, we decided that we wanted to work with someone in the tattoo industry. For us, it was more important that we had a model who was more than a model — someone whose life and career was firmly cemented in tattoo art. Turns out, our search was much closer to home than we expected…
Jaquelyn Puma is a tattoo artist at Borrowed Time Tattoos in Flagler Village, just a few blocks from our studio headquarters in Fort Lauderdale. She was trained in art in New York City at many prestigious schools, such as Pratt, FIT, and Pace University. This is where her unique style was born — a style that blends provocative imagery with twisting shapes and psychedelic energy. You can check out her gallery of art here.
In addition to being an artist, Jaquelyn is also a model, hence why she was selected for this shoot. Her style was perfect for this production. She emitted a strong, cavalier aura and mixed that boldness with shy, bashful postures, which really set this off. Her demeanor is almost inviting, yet so intimidating. It’s the ability to blend emotions like this that separates decent models from the talented ones.