H&M
Live and Virtual Event Execution at Scale
H&M entrusted us with the challenge of producing a series of high-level live stream and video experiences for their Region Americas division—events designed to connect thousands of employees across North, Central, and South America. The scope included two internal town halls in New York City and a multi-day corporate summit in Las Vegas, each with its own technical demands, creative direction, and logistical complexity.
These productions went far beyond simply broadcasting meetings. They required flawless execution across multiple languages, seamless collaboration with international teams, and the ability to transform physical spaces into polished, on-brand experiences that aligned with H&M’s global identity.
H&M
Live and Virtual Event Execution at Scale
H&M entrusted us with the challenge of producing a series of high-level live stream and video experiences for their Region Americas division—events designed to connect thousands of employees across North, Central, and South America. The scope included two internal town halls in New York City and a multi-day corporate summit in Las Vegas, each with its own technical demands, creative direction, and logistical complexity.
These productions went far beyond simply broadcasting meetings. They required flawless execution across multiple languages, seamless collaboration with international teams, and the ability to transform physical spaces into polished, on-brand experiences that aligned with H&M’s global identity.
Two Town Halls. One Consistent Standard.
We supported H&M through two internal town halls in New York City, each with distinct challenges. The first was a third-party venue we scouted and vetted, and the second was H&M’s NYC headquarters.
H&M had a specific requirement for both events: deliver live-streamed events with real-time accessibility in English, Spanish, and Canadian French. We utilized AI and traditional tech to provide translated subtitles and audible voice interpretation, integrated directly into the live streams. Post-event, we delivered all three language transcripts for H&M’s video archives.
Two Unique Town Halls. One Consistent Standard.
We supported H&M through two internal town halls in New York City, each with distinct challenges. For the first, we conducted a full location scout to find a third-party venue that aligned with H&M’s global aesthetic and was fully capable of supporting our live stream infrastructure.
The second town hall was hosted at H&M’s NYC headquarters, which required creative solutions to transform their dedicated operational space into a fully built live production set. H&M had a specific requirement for both events: deliver live-streamed events with real-time accessibility in English, Spanish, and Canadian French. We achieved this with a seamless blend of AI and human translated subtitles and audible voice interpretation, integrated directly into the live streams. Post-event, we delivered fully translated transcripts in all three languages for H&M’s video archives.
Custom Designed for Engagement
One of the Summit’s highlights was an unexpected twist: a custom-built Jeopardy-style game built by our creative tech team. Initially a simple request, we elevated it into a full-scale, interactive experience that mirrored the real game show—down to automated button scripting and dynamic visuals. Attendees were blown away by the high production value, and H&M’s hosts were able to engage the room like true TV presenters. It was a moment of fun and innovation, powered by our in-house creative and technical expertise.
A Custom Game Show Surprise, Designed for Engagement
One of the Summit’s highlights was an unexpected twist: a custom-built Jeopardy-style game designed by our creative tech team. Initially a simple request, we elevated it into a full-scale, interactive experience that mirrored the real game show—down to automated button scripting and dynamic visuals.
Attendees were blown away by the high production value, and H&M’s hosts were able to engage the room like true TV presenters. It was a moment of fun and innovation, powered by our in-house creative and technical expertise.
