Whereas our video addresses the consumers who would benefit and appreciate the Black Mile Travel Bag, our product photography showcases its many features.

The photography reinforces the message articulated in the branding video: that Black Mile Travel Bag is a perfect companion for any type of traveler in any type of situation. Though this is stated in the video, the product deserved additional verification. Our product photography for Black Mile Travel Bag, therefore, showcases the product in its entirety.

We approached our product photography from two angles: full-scope (shooting the entire bag) and granular (shooting close-ups of the features). Not only does this prove the message stated in the video, but it also adds value and appeal to the product.

Regardless of consumer archetype, the photography shows all of the ways this bag benefits those who travel. These photos are proof of its durability, versatility, quality, and style. Nothing is omitted. Every canvas — every layer — is photographed to fully capture the bags function and lack of limitation.

These photos are perfect for online sales, which is the primary medium Black Mile Travel Bag markets to their consumers. Once their website is complete, these photos will become the centerpiece. They will lead online sales and expand their digital marketing to include social media — a resource they have yet to tap into.

Komuso Design provides a simple and natural means of reconnecting with the self. Their product — The Shift — encourages people to slow down, steady their breathing and embrace the present. Their philosophy is backed by ancient wisdom. They embody the Komuso way of life, using teachings from Japan’s Edo period to spread their messaging.

Komuso Design only offers one product to consumers. Yet their brand is rich and vibrant. They invest a lot of time telling their story. And that narrative is what has elevated their company to a global presence. When the owners, Todd and Vanessa, came to us, their company was young and quite unknown. They had a vision for what they wanted to accomplish — the story they needed to share with the world — but weren’t sure how to go about it. That’s where we came in. We immediately connected with their vision. We understood the value their product offered to people and were eager to help share those healing powers with the world.

Our branding mission started with video production. The first video we filmed (below left) was essentially an introduction to the brand, the product, and the modern problem they solve through The Shift. The video to the left is much more impressive. What started as a 2-minute company profile video grew into a massive 6-minute story. It is the truest representation of the Komuso brand and a must-see. The third video we produced (below right) is a tutorial on how to best use The Shift.

A big part of our mission at C&I involves creating quality media for small nonprofits around the world and right here in our backyard for free. This allows these small underfunded organizations to inform the world of their ongoing mission, which helps them to improve more lives than what was originally possible. This branch of C&I is known as Reach and it is one of our greatest motivators.

Alexandra was so appreciative of the additional video edits we made for Montce that she repaid the favor in the most thoughtful way possible… She designed a signature Montce Swim bikini for Reach and dedicated all the profits to our nonprofit.

To put Montce’s brand face-to-face with their consumer-base, we partnered with W Fort Lauderdale during Swim Week. This was a great opportunity to showcase the brand’s culture while converting leads into loyal consumers. Alexandra, the founder of Montce Swim and the lead designer, debuted her new summer line at Swim Week in Fort Lauderdale. The whole experience was tons of fun and it also led to Montce Swim being integrated into Miami Swim Week in the years to follow.

Swimwear is one of the most vital parts of the fashion industry, and our job was to make this campaign tasteful and unique. We kept the light as naturalistic as possible while adding vibrant colors that would fit within the alluring subtropic feel of our creative campaign! The architecture at the South Florida Bonnet House not only represented the brand’s authenticity but also added the glamour, mystique, and wholesome aesthetic to make this shoot iconic. Everything fell into place to create electrifying videos that perfectly portrayed the identity of Montce Swim.

PetMio Smart Nutrition came to C&I looking to establish an online presence by revamping their old site, using brand-awareness to ultimately guide traffic to their Kickstarter campaign.

In order to build a solid website that was both fun, and effective at demonstrating all of PetMio’s components to their Kickstarter, our designers needed to design an experience that was enjoyable to navigate while presenting all their services in a clear, understandable manner.

Our strategy to tell the PetMio story presents the viewer with a video we made for their Kickstarter Campaign. Alongside our design and photography, we effectively brought warmth and life into the brand.

Our solution was a fluid design that showcased the life and warmth of pets, all while informing the audience about PetMio’s services and smart devices. The look and feel of the design are memorable and has succeeded in bringing in traffic to their Kickstarter campaign.

Our main goal was to visually merge science and fun into a website that informs viewers what PetMio is all about to establish their credibility within the dog food and smart device market. This meant creating customized design elements to showcase their product’s various features in a clear format.

Our team faced certain challenges on this assignment, primarily concerning time and space. When marketing via flyposting [a.k.a., wild-posting] every square inch of public space is free-game considering it is all unowned real estate. Where one poster is plastered a second may immediately cover it up. Therefore, we needed to act quickly. And that meant responding to the tireless pace of New York City.

This, combined with the fact that it is illegal to film the activity of flyposting in New York City, made it increasingly difficult to photograph 6up’s guerilla marketing before it was tainted by another brand. Furthermore, to completely capture the full scope of this campaign, we needed to cover a lot of ground in a finite amount of time. From 7:30 AM to 1:30 PM our team traveled between Brooklyn, Manhattan, and Soho—from one grungy city corner to the next.

A second challenge [but, in the end, an aesthetic gateway] was the fact that it rained all day long! The client was so pleased by the way our team overcame the elements and adapted to the lugubrious filter that had been cast on that winter day in New York City. By means of dark corners, mirrored images, puddled reflections and the piercing eye-contact of passersby our team was able to turn damp, grungy cityscapes into an icon for Off-White™️ clothing and a statement for NYFW. 

We produced this video for Architec Products’ new website. Architec Products, creates homeware products, so we brought them into the studio for a video shoot.

The goal was to accurately communicate the Architec brand is all about. By marrying the concepts found in architecture and engineering to the things we use daily, Architec continues to perfect our time using home products — and ultimately — our lives.

Lilac & Lilies Boutique is a local clothing boutique in Fort Lauderdale, FL. We shot this advertisement to serve as preview for the nearby movie theaters. We tried to capture the quick, trendy, and aloof feel of the store itself.

Opening her doors in 2009, Michelle DiMarco began Lilac & Lilies with the vision of providing ladies of any age and lifestyle with a closet filled with her favorite designer brands.

DiMarco has 15 years of experience in the fashion industries and applies her talents and passion by changing the experiences of anyone that steps foot in her store.

We worked on tight timelines. So, we included both our video and photography departments on the first media days. We split up, filming instructional videos in one warehouse and photographing website content in another. During this time our marketing and web development teams collaborated to design, build and populate a new website in a month.

During our deep-dive into the brand, we decided that the best way to portray CarOffer was through moody, dimly lit media. Given that the brands in the used car industry, especially dealerships, use bright colors and sterile photography, we chose to flip the script. We needed the CarOffer image to dominate the visual field just as their software was expected to dominate the industry.

Our equipment eliminated the need for double work, putting two services in one; we were able to capture stills in motion. This streamlined the entire production process and the stills we took from this shoot displayed exactly what the product was for: a multipurpose storage solution that will make your life simpler.