This is a short spot we were commissioned to do for RVTS Jeans. RVTS is fashion forward apparel that produces high quality jeans inspired by a rugged, work wear heritage.
We thought the best way to approach a brand like RVTS -- so drenched with Americana toughness -- was to juxtapose the rugged aesthetic with a sound that is more lighthearted and blithe.
With a mindset begat of respect, confidence, and hard work, RVTS aims to provide good-quality, cool, and timeless fashion entirely made in the USA.