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17 | WEBSITE DESIGN & DEVELOPMENT Services

Where Technical Service Gets Creative

CUSTOM WEBSITE DESIGNS

We specialize in creating custom websites using WordPress, which has unlimited potential in web development. Between our extensive knowledge of WordPress plugins and our ability to code from scratch using CSS, HTML, and JavaScript, there is nothing out of reach. If you want a dynamic website that will dazzle your audience and maximize conversions then you need a superior custom, multi-page website designed and developed by our team. But, by no means are we limited to WordPress. We design and develop websites using any platform, including Shopify, Elementor, Wix, and Squarespace. With us, your creative potential is limitless. Contact us, your just a click away from amazing.

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THE IMPORTANCE OF CONTENT FOR YOUR WEBSITE

Your success online is dependent on both your website’s functionality and the content you feature. Even the most skillfully designed website is at the mercy of your media. This puts content creation at the heart of website design and development. We offer various content creation services to ensure that your new website looks as beautiful as it functions. We will create a diverse gallery of captivating media to ensure that you are gaining the most value from every consumer that visits your website.

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YOUR WEBSITE IS YOUR BUSINESS' HOMEBASE

Your website is the most valuable asset in your marketing toolkit. Everything your business creates — every piece of content, both written and visual — will live on your website. Not only do you need to ensure that your website is exciting and engaging, but you also need it to be functional to deliver on the ideal consumer experience. There are hundreds of technical details that go into website design and development. It takes an experienced professional to cross all of the “t”s and dot the “i”s. Allow our expert team of web developers to enhance your business operations with a state-of-the-art website designed to capitalize on seen and unseen opportunities. If you’ve dedicated your life to your business, then don’t sell yourself short by compromising on your web design needs. See your vision through and create a custom website built to last.

DESIGN PRECEDES DEVELOPMENT

MOODBOARD

We start by creating a Moodboard for your website. Ultimately, this informs the color aesthetic, stylistic components, and energy that will go into the creation of your website mockup, which will be a translation of your website before we move into the development phase. Once approved, we will move into the creation of Sitemap, which will give you a more complete understanding of each area of your site and how users will navigate from the homepage to each subsequent page.

SITEMAP

Based on our web consultation, we will create a Sitemap for your website. This illustrates how we will layout each page of your site, as well as the type of content you can expect to see on the page. This blueprint focuses on the placement of the main elements on your site and will be translated into your Website Mockup. The most important areas to pay attention to are the order of the pages, the placement of  CTAs, media, client portals, intake forms, and the title for each page.

MOCKUP

Your website Mockup will give you a thorough understanding of the flow of your website from the homepage to each subsequent page and how this design will be translated to all other areas of your website. We include two (2) revisions during this stage of the design process to ensure every element meets your vision. When exploring your mockup, we encourage you to focus on the layout of the sections, media, and CTAs as these are the most significant elements of your site.

START THE PROCESS
OF ELEVATING YOUR BUSINESS ONLINE

Project Questionnaire

Establish the required functionality, goals, target demo, aesthetic, and inspiration.

Mood Board

Our designers craft a custom collection of images and visual assets to represent the overall direction and mood of your site. A mood board is a visual representation of your brand’s aesthetic and will, therefore, dictate the direction in which the design team will structure your site.

Sitemap

An internal roadmap of the site is developed to ensure that all necessary pages are included and considered for user experience and flow

Wireframe

Wireframing is an important step in the screen design process. This aids in defining the information hierarchy of your site’s design to ensure the layout is planned around the desired user experience.

Design Mockup

The mockup PDF displays the visual look and feel of your site based off of the mood board and sitemap. At this stage, design tweaks are made which specifically include: art direction, imagery, typography, or iconography changes.

Develop Live Preview

The next stage is the live web preview, where the developer takes the approved design and builds out the back-end of the website. The design can then be experienced via a web browser, integrated with functionality, responsiveness, and interactive elements.

2 Optional Revisions

Minor final adjustments are made such as final copy changes/placements, tweaking interactive or responsive elements.

Launch!

Your brand new website goes live and final testing is complete including SEO optimization and meta tags.

MAXIMIZING YOUR BUSINESS OPPORTUNITIES

4 key areas our web development team specialize

UX/UI

Our strategy for saving your business time and money starts with research. Every dollar invested in “ease-of-use” returns $10 to $100. Knowing your targeted demographics consumption behavior, preferences, beliefs, and needs is essential knowledge that greatly impacts the development phase.

SEO

We optimize every piece of content in your site to improve recognition and searchability. Using best practices, we will enhance the impact of your messaging, meta-tag your media, and include keywords specific to your business and industry. This teaches Google the value of your website, leading to higher online rankings.

RESPONSIVE

With a massive array of different computer devices set by various design parameters and a variety of web browsers that prioritize unique functionalities and advantages, your website needs to be optimized for the most commonly used browsers/devices, as well as the least used.

CONVERSIONS

The easiest and most cost-effective way of doubling revenue is by doubling conversions. This greatly outranks increasing web traffic. Our web developers will design your site based on a specific set of criteria that inform our marketers on where your audience converts and what makes them take action.

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